West #9: Cassie York

Cassie York is a 31-year-old Marketing Manager with SkyOne Federal Credit Union ($300M) in Hawthorne, California.

Synopsis: Unbank Yourself is a multi-faceted member-awareness campaign that presents all the great benefits credit unions have to offer.

With print ads, an interactive microsite, premiums, and outreach through our business development team, we aim to get the word out about the credit union difference.