You've checked out the Next Top Credit Union Exec challenge and you know this is the perfect opportunity for you. You're 35 or under, you're creative, you're a ball of energy and you have the perfect project or idea to pitch.
But now you are thinking about your strategy, "Why would I want to be first? If I'm first, then everyone else will see what they have to beat. I'm going to wait until the deadline day before I submit my entry video."
Being early has its advantages. Our partners at Currency Marketing have completed 10 similar public searches and have some interesting stats to consider:
- Three winners applied first
- Only one winner applied on the last day
Those that apply early have a better chance to create a following and that following becomes key to generating votes.
And it never fails: if you wait until the last minute, technology glitches tend to get the best of you. Trouble exporting your video or a slow internet connection when attempting to upload to YouTube have caused many to miss the deadline.
What are you waiting for?
The CUES Team