Applicant 16: Matt Spisak

Matt Spisak is 34-year-old Director of Sales and Service at Smart Financial Credit Union ($500M) in Houston, Texas.

 Synopsis: My project involves creating a new branch model that will enable us to rapidly and cost effectively expand our branch network while focusing on technology and innovation.

With this new model, we will continue focusing on our tagline 'Membership Equals Freedom' by allowing members to choose how they complete their interactions at the branch.

With a heavy focus on technology, we will have no tellers. All cash transactions will be handled via ATM or PTM. 

For more in depth interactions, members will be able to choose from self, assisted, or full service. Regardless of the service method chosen by members, we will aim to educate them on the various service channels offered by Smart Financial.

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