2014 Applicant: Brittney Dessart

Brittney Dessart is a 22-year-old SEG & Social Media Coordinator at PCM Credit Union ($167M) in Green Bay, Wisconsin, United States.

Short Pitch

My project focuses on reaching out to the CEO's and HR departments at our Select Employee Groups to share with them all of the new benefits their employees could have with PCM Credit Union.


About a month ago, I was fortunate enough to have a position created for me at PCM Credit Union as the SEG & Social Media Coordinator upon graduating college at the University of Wisconsin-Green Bay. PCM Credit Union takes pride in the relationships they create with their Select Employee Groups and their members, which is where I come in. Due to that I am new and am responsible for reaching out to our SEGs, I am first going to visit each SEG and introduce myself to my contacts there, bringing them a gift and also informing them that they will be seeing me more in the future. 

Then, I am going to coordinate a "SEG Lunch and Learn," where I will bring in all of my contacts and inform them of all the new benefits their employees could have with PCM Credit Union. After the Lunch and Learn I will follow up by visiting the SEGs throughout the future so I can also share with their employees these benefits. These visits will also involve fun activities including our PCMCU Spin and Win Prize Wheel, so all employees can leave with fun PCMCU trinket. The goal of my project is to create more powerful and meaningful relationships with my SEG contacts and all of the employees at our Select Employee Groups. I plan on sticking to our credit union's values and hope to create a powerful impact in the credit union industry!

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