Redefining Success in a Credit Union Sales Culture

Redefining Success in a Credit Union Sales Culture

Credit Unions everywhere are looking to instill a sales culture while protecting the member service excellence that differentiates us as an industry. For credit unions looking for increased sales, I suggest developing comprehensive metrics that measure the successes of your front line employees to ensure they are providing superior member service through offering your organization’s full suite of products.

Read More

Local Collaboration for State-Wide Awareness: ILCUnite

Local Collaboration for State-Wide Awareness: ILCUnite

National campaigns have helped give the Credit Union movement a unifying voice and a message to engage and empower members. However, research has shown that many members still cannot accurately describe the Credit Union difference and PSCU recently stated that 71% of millennials do not know what a credit union is.

Read More